/ ABOUT ME
I’m a design and innovation leader with 20+ years of experience working inside complex, design and engineering-led organizations to bring new products to market.
My work sits at the intersection of product development and design, digital visualization, and building new systems. I love helping teams frame the right problems early, align around a clear direction, and move from concept to manufacturable reality.
/ WHY THINK FORWARD
Most organizations don’t struggle because they lack ideas — they struggle because critical decisions are made after time, tooling, or narrative has already locked in the wrong direction. By then, change becomes expensive in schedule, cost, and organizational alignment.
Framing the right problem and making informed tradeoffs has the greatest downstream impact. I help teams align around viable directions before investments in engineering, tooling, or go-to-market storytelling create inertia — reducing the risk of late-stage rework, missed launches, or costly course correction.
With experience spanning industrial design, digital visualization, and production pipelines, I’m able to pressure-test ideas early and carry them through CAD, visualization, and into production reality — improving decision quality when the cost of change is low and the leverage is highest.
/ WHAT I CAN HELP YOU WITH
Turn research and insights into actionable product definitions
Clarify design intent across engineering, marketing, and leadership
Explore concepts through sketching, workshops, and rapid prototyping
Bridge physical and digital interaction design
Build CAD and visualization models for evaluation and storytelling
Develop CMF strategies aligned to brand and manufacturing realities
Create photorealistic renderings, animation, and XR content when needed
Whether the challenge is defining a new product, aligning stakeholders, or evaluating tradeoffs before tooling begins — the goal is the same:
Improve decision quality early, when change is still inexpensive.
/ CAPABILITIES
Product Definition & Design Strategy . Qualitative Research & Insight Generation . Interaction Design (Physical + Digital) . Concept Development (Sketching / Workshops / Prototyping) . CAD Modeling & Design for Manufacturing . Visualization (Rendering / Animation / VR) . Materials, Processes, Color, and Finishes
/ CONTACT
Thank you!